Helping business owners and podcasters gain visibility and grow their presence online.

1. I’m a Guardian-reading, left-wing socialist. It’s how my parents raised me, and I thank them for that. I still live in hope that one day we can live in a fair and equal society.

2. I have four-year-old twins called Che (boy) and Rio (girl). They are named after Che Guevara and the Duran Duran song.

3. I’ve been with my husband for 21 years. He’s good, so I kept him. (Dear Zoo book reference)

4. My hobbies are… umm… I think my kids sabotage the potential of having hobbies.
If I were to have hobbies, they would be doing yoga, watching Netflix, sunbathing with a newspaper and drinking coffee in silence.

5. My biggest professional achievements to date have been being interviewed by Zainab Badawi on BBC World News and having my research published in a book (both are in post photos).

6. I only have three fiction books in my bookcase – The Little Prince, Animal Farm and Jonathan Livingston Seagull. I have read others though! I am a SERIOUS non-fiction enthusiast. I’d take a newspaper or journal any day over a novel. Same with my TV choices; real life fascinates me. This is precisely why I specialise in non-fiction in my professional life. 

7. My twins are autistic so I spend a lot of time researching and learning as much as I can about autism.

8. For 12 years I worked as a secondary teacher in London comprehensive schools (and simultaneously as a union representative), with a prior career in academic research and journalism. Teaching in comprehensive schools taught me a lot about society, and it’s injustices.

9. I’m Palestinian and Belgian, have lived in London for over 30 years and speak a handful of languages, badly.

10. I love a quiet, simple life. Less is definitely more. I dream of countryside living and moving out of London one day.

11. I’ve played guitar for almost 30 years. Sadly, this is not reflective of my ability!

12. I really love what I do and still thank my lucky stars daily that I was able to turn my passion into my business. It didn’t come easily, having to retrain while still teaching and raising toddlers, but that makes the fruit even sweeter.